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May, 2015
Read All About It – Wolfblood Lands New Publishing Deal


Bulldog Licensing has announced a new deal for Wolfblood, with Autumn publishing/Bonnier joining the licensing programme for the award-winning CBBC show.

The new deals will see a range of Wolfblood formats hitting the shelves, including series novelisations, box sets, graphic novels, journals, complete guides, poster books and annuals. Electronic versions of all titles will also be released.

Created by Debbie Moon and co-produced by CBBC and ZDFE, Wolfblood centres on the lives and dramas of seemingly normal teenagers who live a secret life as Wolfbloods – humans that can turn into wolves. Wolfbloods have razor-sharp senses, combined with speed, strength and agility when in human form. Such abilities often prove useful in negotiating the turmoil of teenage life. Wolfbloods come from all backgrounds – Maddy and Rhydian live amongst humans, while Jana has spent most of her life in a wild Wolfblood pack. No matter what their background, all Wolfbloods must protect the secret or risk being placed in mortal danger.
Wolfblood has been a huge success for CBBC, with three series broadcast so far and a fourth in production, whilst popular male-lead Bobby Lockwood won a Children’s BAFTA for his role as Rhydian in the show. Legions of fans from all over the world love Wolfblood and thousands of “Wolfpackers” have posted on the show’s CBBC fansite forum.
“Wolfblood has a massive following on TV so these books are sure to fly off the shelves,” says Bulldog Licensing Manager, Vicky Hill. “This deal adds to a wide-ranging licensing programme, which underlines the strength of what is a rapidly growing brand.”

The agreement adds to an existing licensing programme that includes GB Eye (posters), Titan (magazines), Danilo (greetings cards/calendars), Fashion UK (nightwear/underwear), Smith & Brooks (apparel) and VMC (accessories).